The demo request nobody answers by Tuesday
Your form promises a call and delivers a slot next week. Half the people who filled it in have moved on by then. The agent offers the next ten minutes and runs the demo while the tab is still open.
Use cases
Wherever the demo is the bottleneck.
The same agent, pointed at whichever part of your funnel is losing people to a calendar. Six places teams put it first.
Trials that go quiet on day two
Someone signed up, poked at three screens and stopped. Send them the link instead of the fourth nudge email — a ten minute walkthrough of the part they got stuck on beats another 'just checking in'.
The reply that arrives while you sleep
A cold email lands at the right moment maybe once a quarter. When the reply says 'sure, what does it do?', the answer should be a booking link that has slots tonight, not a thread with three more turns in it.
Deals too small for a human hour
There is a price below which a rep taking the call loses money, and above which a self-serve page loses the deal. That band is where the agent earns its keep — it will run the same demo for a $40 plan as for a $4,000 one.
Every timezone, every public holiday
You are not hiring in Singapore to catch the 2am leads, and you should not have to. The agent keeps the same hours you publish, in as many places as you publish them.
People who sell it without knowing it
Resellers and implementation partners pitch your product with the deck you sent last year. Give them an agent instead: it knows the current pricing and it never freelances on the roadmap.
The same four things
Whichever one you start with, the call works the same way.
- 1
It shows, it does not tell
The agent puts your product on the prospect's screen step by step, in full resolution, and pauses the moment anyone starts talking.
- 2
It handles the pushback
Pricing, the competitor, the missing integration, the security question. Trained answers first, your documents searched second, and an honest 'I don't know' third.
- 3
It writes the call up
An outcome, a qualification read, the transcript timed against the demo, and the list of questions it could not answer — each one routed to the panel that should have covered it.
- 4
It hands the lead over
A booked call, a finished call or a qualified lead lands in your CRM, your automation tool or a Slack channel, retried until it gets there.
Where the lead lands → HubSpot, Salesforce, Zapier, Slack or your own endpoint.
When it is the wrong tool
If your first meeting needs a solutions engineer in the room, keep the engineer.
Put the agent in front of them instead. It takes the twenty calls that were never going anywhere, answers the questions that do not need a human, and books the five that do — with a transcript your engineer can read beforehand.
From startups, for startups
Peter Orban
Founder of 27agents
Try it live
Pick the one that sounds like you and watch it happen.
Book a slot and tell our agent which case you are in. It will run that call, on itself.